Friday, January 24, 2020

Essay --

Junior Thesis Rough Draft Roland Ko Yellow 1/29/14 Research Question: How did the Great Depression affect women in both the household and in the job industry, in addition to the long-term benefits for equality for women? Through putting in hard work under strenuous conditions at the factory, in addition to maintaining their households for their families, and with built up motivation, women were able to make strides towards equality. At the workplace, women persevered through the arduous conditions of the factories and the animosity from their coworkers. At home, women had to additionally maintain as well as take care of their families after working from their jobs. Through their overwhelming contributions towards their households and jobs, women were able to gather motivation to strive for equality. Through their dedication and hard work in both their households and jobs, women were convincingly able to authorize themselves as identical. Women during the Great Depression were given the challenge of maintaining their households while financially seeking jobs in an effort to support their families. In addition to the long hours and bad working conditions women had to endure when they were working outside of their houses, women were met with the same responsibilities at home to both maintain and support their households by cooking, cleaning, and being sympathizers for their men. With women additionally maintaining their households in addition to working full time jobs, women were able to greatly show their impact on the Great Depression through their hard work and dedication, as well as prove that they were just as capable as men in providing for their families. To begin with, women had to start makin... ...s fair to say that they were successful. Not only were women able to unify more in protests by performing sit-ins, women were also being addressed at a national level, thus pushing their movement and recognition for equality even further. In conclusion, despite the fact that women were considered to be exclusively housewives and sympathizers for their men, women during the Great Depression were able to show that they were capable of doing what men could in showing they did better than men in academics and showing that they were able to equally work in labor jobs, ultimately being one of the major factors in pushing their movement for equality through their contributions in both the household and in the work industry, creating the first real steps toward women achieving equilibrium with men in both the household lifestyle and in the public working conditions at work.

Thursday, January 16, 2020

Product Market Analysis Essay

In 1873, Adolph Coors and Jacob Schueler, both German immigrants established Golden, Colorado brewery. In 1880, Coors bought out his partner and became the sole owner of Coors Brewing Company. Today Molson Coors Brewing Company is the third largest brewing company in the United States (Molson Coors, 2013). In 1990, Coors Brewing introduced Coors Rocky Mountain Spring Water. The product was short lived and was taken off the market in 1992 after only two years. There are a few problems with the marketing and advertising of this product. To remarket this product I would start with the use of various types of media communication. Television, radio, magazine, and other social media outlets would be take advantage of. Television and radio commercials will be broadcast during sporting event on the major sports networks. The focus on the sports and outdoor community will be the main target. The Coors Company did not target these markets with their product. Magazines advertisements will be added to outdoor and sporting magazines. The product will be advertised on social Medias such as Facebook and Twitter. Facebook also gives the option of paying for more advertisement. This can triple the products reach more than 1000 different views a day. The advertisement for this product was limited to television and magazines. The problem with the television is that Coors was tried to target their beer drinking customer. The times the commercials were aired were during the same times that beer commercials. The customer base that they were reaching limited the exposure. That consumer base is not interested in the Rocky Mountain Spring Water unless is has the rest of the ingredients in it. The big issue that this product has is in the name. Coors Rocky Mountain Spring Water makes you think of the alcoholic beverages that they are known for. This alone discouraged those who do not drink or those too young to drink. In 1987, the average person would consume 4.5 gallons of bottled water per year. That grew in 1997 to 12.7 gallons per person. There an no reason why with that much increase in the consumption of bottled water this product did  not take off (Natural Resource Defense Council, 2013). This product has a simple fix. First, it is important that we change the name of the product. At the least drop the Coors of the name, Rocky Mountain Spring Water. This will still bring in the loyal customers to the Coors product. Any true fan on Coors will remember that Coors is made by Rocky Mountain Spring Water. This will also disassociate the product from the alcoholic beverages. The original product was bottled in glass bottles. This could also hinder the sales of the product. The glass bottles are heavy and harder to store. Change the glass bottles into plastic bottles. This will cut down on the price of the product and make it easier to carrier. The next step would be to us media to get the product out to the public. We need to bring more advertisements to television and radio during sporting events. Advertising online can be done in many different ways. There are ways to reach online customer by e-mail or online advertisements. Facebook, Netflix, and a podcasts offer advertisements during interaction with their services. Online magazines and newspapers also offer advertisements while on the websites. Facebook has more than one billion people who us its services monthly. People spend an average of six hours and 35 minutes a month. Because of the way Facebook works it has a 94% targeting accuracy. This is highly effective when trying to reach the target market (Facebook, 2013). Internet radio is a great way to reach people. Internet radio accounts for 23% of the average weekly listening time among consumer between the ages of 13 and 35. 49% of US consumers listen to Internet radio 30 minutes prior to going into a store and the average online listener will listen almost 12 hours a week (Factbrowser, 2013). All these things I have listed will help to increase the public awareness for the product. The more the public is aware of the product, the more attention it will receive. In 2012 9.67 billion gallons of bottled water was consumed in the U.S. That was up from the 9.1 billion gallons that was consumed in 2011. Despite the efforts of some activist people are still turning to bottled water, and it is showing in the marketplace. References Facebook. (2013, Summer). The Power of Facebook Advertising. Retrieved from https://www.facebook.com/business/power-of-advertising Factbrowser. (2013, Fall). Research discovery engine. Retrieved from http://www.factbrowser.com/tags/radio/?page=2 Molson Coors. (2013, November). MolsonCoors. Retrieved from http://www.molsoncoors.com/en/Index.aspx Natural Resource Defense Council. (2013, July 15). Bottled Water. Retrieved from http://www.nrdc.org/water/drinking/bw/chap2.asp

Wednesday, January 8, 2020

Sustainable Environment; Engineering Solutions Essay

Introduction: Air pollution can be defined as the harmful gases in the air that we breathe. Pollution can be caused by natural sources or as a result of human activities. Natural pollutants include: dust, pollen, smoke from forest fires, and bacterial and volcanic action. Nevertheless, human activities are the main cause of air pollution. Major sources of air pollution are industrial (factories and power stations) at 36% and on-road transportation at 26%. Currently, the number of vehicles on roads is constantly rising, leading to producing more pollutants. The most common pollutants in transportation are nitrogen oxides, carbon monoxide, sulpher dioxide, hydrocarbons and particulate matters. This essay will examine the impacts on human†¦show more content†¦Impacts of vehicle emissions Vehicle emissions are now becoming a problem. Vehicle emissions can lead to a reduction in quality of life and contamination of water, air and soil. This contamination causes some health problems for human such as heart diseases, cancer, and respiratory illnesses include: bronchitis and asthma, and even premature mortality particularly in children and the elderly. Pimentel (2007) points out that about 40% of deaths worldwide are caused by water, air and soil pollution (Sciencedaily 2007). In addition, these emissions can affect the nervous system in the human body. Ecosystems may also be affected by hydrocarbons, nitrogen oxides, carbon monoxide, sulpher dioxide and particulate matter, by directed damaging vegetation, interfering with plant functions and growth which affects adversely animals (Fuel Economy 2005). Air pollution can also be responsible for the decrease economy that could be for two reasons. First, damaging plants might produce negative economic impacts on the agricultu ral sector. These impacts are important where agriculture is the source of income. Moreover, in Canada, for instance, Environment Canada surveyed tourists about poor visibility and predict a future loss of tourist revenue of $7.45 million in the Greater Vancouver area and $1.32 million in the Fraser Valley. These losses are due to poor visibility whichShow MoreRelatedContribution Of Structural Engineers On Sustainable Development Essay1251 Words   |  6 PagesCONTRIBUTION OF STRUCTURAL ENGINEERS TO SUSTAINABLE DEVELOPMENT De Jesus, James Matthew L. ABSTRACT: This is a paper on how structural engineers help in the sustainable development of a country and how they have innovated methods of sustaining structures through experimentation and site analyses. This also covers the importance of structural engineers in sustainability. A definition of sustainability and development as separate terms give the main meaning of what sustainable development is. This is incorporatedRead MoreCivil Engineering Case Study1295 Words   |  6 Pagesdefinition of sustainability and studying several general principles relevant to civil engineering. A case study of the regeneration of Mossley Mill in Northern Ireland which covers the rebuilding and reuse technology will be given below for detailed research. This kind of technology is not only a typical solution which meets the concept of sustainability, but also a classical paradigm in the civil engineering area. It is further suggested that the case contains several principles which are the specificR ead MoreSafety : An Ethical Obligation1211 Words   |  5 Pagesprinciples of sustainable development in the performance of their professional duties.† The canons are a good guide for the principled engineer prior to any commitment to a project as well as a path for the engineer through any ethical dilemma. Given the problem posed, there is no single or straightforward answer. There are many factors that need to be considered when in a global setting such that the end design solution is one that is safe for both the public and the environment. These influentialRead MoreThe Ethics Of An Engineer982 Words   |  4 Pagesprinciples of sustainable development in the performance of their professional duties.† The canons are a good guide for the principled engineer prior to any commitment to a project as well as a path for the engineer through any ethical dilemma. Given the problem posed, there is no single or straight-forward answer. There are many factors that need to be considered when in a global setting such that the end design solution is one that is safe for both the public and the environment. These influentialRead MoreEngineer in the Society1131 Words   |  5 PagesMOBILE: +2348037433384 EMAIL: joshuzzles06@yahoo.com NIGERIAN SOCIETY OF ENGINEERS, 2013 Mandatory Continuing Education Workshop (13th – 15th March 2013) An Engineer is defined as a person whose job involves thinking out a problem and providing solution in advance. It includes but not limited to designing and building engines, machines, roads, bridges, etc or a person who is trained to repair and control engines. An engineer can be Electrical, Mechanical, Civil, Materials, Electronic, PetroleumRead MoreEngineering Challenges: Provide Access to Clean Water1506 Words   |  7 PagesGrand Challenges for Engineering: Provide Access to Clean Water Introduction By Osama Al zoubi From the beginning of life, human beings have always faced challenges and difficulties in their lives. However, what is unique about humans is their ability to adapt and find solutions to these challenges. Engineering has always been the key and the most influential element to the survival of humanity in the face of the unending challenges. A committee of scientists and engineers from around theRead MoreThe Coastal And Marine Conservation And Management Approaches907 Words   |  4 PagesBeekman 2006). However its benefits might be essential to stakeholders, as a consequence of this constant disproportional growth, the threats are becoming more visual, which also increases the awareness. That, added to the recognition of the coastal environment, existing and emerging threats and important economic value, implies that a feasible management approach is necessary. The difficulties met in planning and management starts at the very first step; identifying and prioritizing the problems (SchererRead MoreTriple Bottom Line1286 Words   |  6 Pagesthe impact it has on us, our communities, economy, social lives and future. As our understanding and knowledge continues to grow, we continue to see just how important and closely tied our environment is to us. There have been policies made by governments all around the world in order to achieve a sustainable living style, as well as many smaller organizations in comparison to larger meetings by world governments to come up with ideas such as the Kyoto protocol. One such concept that has arisen isRead MoreSOP: Statement of Purpose694 Words   |  3 PagesThese lines have made an impact on me since that day. I was born in India and spent my life there and pursued my whole studies there. However, my family is from Nepal and my father was serving in Indian Army. I have been connected to beauty of the environment since my childhood and used to visit Nepal every year during my summer vacations. There I noticed the stark difference in environmental conditions of a hill and a plane area. There was a huge difference in the air, temperature, humidity, and theRead MoreThe Problems Of The World s Population1606 Words   |  7 Pagescaused this problem, it has also been responsible for the innovative solutions we’ve created to solve it. For example, genetic engineering has been used as a tool to produce strains that require less nutrients, water and pesticides to grow. These strains also produce bigger yields on less land, and contain a higher nutrient density themselves. In addition, advanced growing techniques like vertical farming in controlled environments can create more food safety an d security for growing metropolitan populations